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印刷宣传单页常见的问题大总结!
作者:admin 来源:http://www.sdhzyw.com 发布时间:2019-4-13 14:29:35 浏览次数:282
宣传单页是一种广泛的广告载体,但我们日常生活中看到的单页会有很多的印刷纰漏问题,今天济南宣传单页印刷教大家如何印刷宣传单页以及一些注意事项。
Publicity leaflet is a wide range of advertising carriers, but the single page we see in our daily life will have a lot of printing errors. Today, Jinan Publicity leaflet printing teaches you how to print publicity leaflet pages and some matters needing attention.
1.印刷色差了
1. Printing color difference
出现印刷色彩问题的原因很多。例如,使用的耗材批次不同导致存在品质差异;所选择的油墨染料与纸张的搭配不当;或是油墨本身质量差,附着力不强等。如果发生这样的问题,客户很难对我们设计的宣传单页买单,甚至会损失店铺的美誉度。所以,针对这一点,一方面,商家在选购相关广告材料时一定要检查清楚,另一方面,商家要事先和客户沟通清楚相关的选材细节。
There are many reasons for printing color problems. For example, different batches of consumables lead to quality differences; improper matching of selected ink dyes with paper; or poor quality and adhesion of ink itself. If such a problem occurs, it will be difficult for customers to pay for the leaflets we design, or even lose the reputation of the store. Therefore, in view of this point, on the one hand, the merchants must check the relevant advertising materials clearly, on the other hand, the merchants should communicate with the customers in advance to clarify the relevant selection details.
2.制版错误了
2. Error in plate making
这还是体现了一个不仔细的问题。有时候客户和设计人员沟通是足够的,在设计上也达成了一致。但到印刷的环节上,还会出现制版错误,导致成品跟设计有较大的出入。所以,在印刷之前,相关人员一定要再三沟通确定细节,避免不必要的损失。
This still reflects a careless question. Sometimes the communication between the customer and the designer is sufficient and the design is agreed upon. However, in the printing process, there will be plate making errors, resulting in a large discrepancy between the finished product and the design. Therefore, before printing, the relevant personnel must repeatedly communicate to determine the details, to avoid unnecessary losses.
3.文字大意了
3. The main idea of the text

一些设计师在设计单页的时候,会将全部注意力放在色彩的整体搭配,以及图片的排版上面,只注重“大局”,往往忽略细节。这也是为什么很多人拿到的单页以后发现错别字连篇,甚至很多文案内容语句都不通的原因。一般来说,这样的问题,是对“校对”环节的不够重视所导致。

济南宣传单页印刷

When designing a single page, some designers will focus their attention on the overall color matching, as well as the layout of pictures, focusing only on the "overall situation", often ignoring the details. This is also why many people get a single page later found that the wrong words, even many text content sentences do not understand the reason. Generally speaking, such problems are caused by insufficient attention to the "proofreading" link.
4.出血忘记了
4. Bleeding forgot
宣传单在设计的时候要预留出血,也是为了防止在成品完成切割以后丢失有效内容,影响裁剪程序所做的准备。关于这一点,每个设计师在更初接受相关的课程学习时,老师就应该严加强调过。但在实践中,依然会有不少初出茅庐的设计人员会出现这样的问题。
The leaflet should be designed to reserve bleeding. It is also intended to prevent the loss of effective content after the finished product is cut and to affect the preparation of the cutting procedure. In this regard, every designer in the initial acceptance of relevant courses, the teacher should be strictly adjusted. But in practice, there will still be a lot of new designers will have such problems.
5.信息弄错了
5. Misinformation
宣传单更重要的就是跟消费者传递某种信息,帮助商家在消费者心里树立某种形象。如果在设计中,将这些信息给忽略或者弄错,应该是更大的问题。因此,在重要信息,如:联系方式,联系地址等的准确性上要予以检查,及时更正。除此之外,还要保证信息传达中不会引起歧义。
The most important thing of the leaflet is to convey some kind of information to the consumers and help the businessmen to establish a certain image in the hearts of the consumers. If these information is ignored or mistaken in the design, it should be the biggest problem. Therefore, the accuracy of important information, such as contact information, contact address and so on, should be checked and corrected in time. In addition, we should ensure that there is no ambiguity in information transmission.
本文的精彩内容由济南宣传单页印刷进行编写,本公司坚持以诚信协作的共赢理念,为您提供完善的服务,欢送点击进入:http://www.sdhzyw.com
The wonderful content of this article is compiled by Jinan Publicity Page Printing. Our company adheres to the win-win concept of good faith and cooperation, and provides you with perfect service. Welcome to http://www.sdhzyw.com.