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用微点印刷技教学数年术进行品牌保护
作者:admin 来源:http://www.sdhzyw.com 发布时间:2016-2-22 15:27:10 浏览次数:392
很多公司都为自己的产品包装增加了明显的防伪标记,例如:全息图案、凹凸花纹、特种油墨和二维条形码等。但是这些明显的防伪标记不仅安全性低,而且需要对相关人员进行严格的培训。值得注意的是很多公司都能以非常低的价格提供全息图像复制服务。
Many companies have increased the packing of the products for their apparent anti-fake mark, for example: holographic patterns, concave and convex decorative pattern, special ink and 2 d barcodes etc. But the obvious anti-counterfeiting mark not only security is low, and needs strict training of relevant personnel. It is worth noting that many companies are at very low prices provide holographic image replication service.
当然,在防伪领域也涌现出了很多更加先进的技术,例如用肉眼不能识别且只能用专门的检测装置进行检测的隐形标记。目前更受欢迎的解决方案是隐形油墨,例如:紫外光油墨或红外线油墨。人们只需要一盏波长在规定范围内的普通灯就能对这些油墨进行鉴别。但是这种方式的缺点是:任何一个人都能很容易地在市场上买到这些油墨。其它化学示踪剂或油墨添加剂也能提高产品的安全性,例如:DNA或磁性示踪剂等。
Also emerged in the field of security, of course, many more advanced technology, for example with the naked eye can't identify and can only use the special test device for testing the contact tag. By far the most popular solution is invisible ink, such as: uv ink or infrared printing ink. People only need a single wavelength within the prescribed scope of ordinary lamp can be to identify the ink. But the disadvantage of this way is: anyone can easily buy these ink in the market. Other chemical tracer or ink additives can improve the security of products, such as: DNA or magnetic tracer, etc.
但是使用特种油墨或油墨添加剂也会产生一个问题,那就是相关的后勤和制造程序,例如:印刷机清洗过程也都对温度和压力比较敏感,并将与其他化学药剂产生相互作用。虽然具有很高的效力和效率,但这个方法的实施和应用仍将耗费一定的成本。举例来说,在产品的零售过程中进行鉴定就是一件非常困难的事情。这些技术都是以模拟技术或硬件为基础的,因为它们需要使用额外的元件或特殊的承印物,而且还需要在一个安全的环境里进行管理。
But using special ink or ink additives also produces a problem, that is related to logistics and manufacturing procedures, such as: printing machine cleaning processes are also sensitive to temperature and pressure, and interact with other chemicals to produce. Although has the very high effectiveness and efficiency, the implementation of this method and the application will take some cost. For example, in the product identification in the process of retail is a very difficult thing. These techniques are based on simulation technology and hardware, because they need to use additional components or special substrates, but also need to manage in a safe environment.
从包装/纸盒加工和安全印刷的角度来说,首先,一个工业包装印刷厂可以为使用标准印刷设备和标准油墨的制造商生产安全包装。其次,一个产品制造商可以在不通知用户的情况下为包产包装添加隐形安全标记,从而保证产品的安全性,这不但能减少参与到产品安全保障过程中的个体数量,而且能体现出自己的优势,因为保密性和隐私形是一个有效的安全册策略中必不可少的两个重要支柱。
From the Angle of the packaging/carton processing and security printing, first of all, an industrial packaging printing plant can be used for standard printing equipment and printing ink manufacturers safety packaging. Second, a manufacturer can be in without informing the user to make a production contract packaging add invisible security tags, so as to ensure the safety of products, it can not only reduce to participate in the number of individuals in the process of product safety, and can embody their own advantage, because the confidentiality and privacy in volume is an effective security strategy indispensable two important pillar.
根据应用领域、印刷过程、纸盒颜色和油墨颜色的不同,我们在印刷中所使用的网点尺寸也是各不相同的。我们应该注意到:安全性也是网点颜色和网点尺寸的一个重要功能。随着反差的减弱和网点尺寸的减小,印刷品的安全性也将得到提高。
According to the application field, printing process, paper color and ink color is different, we used in the printing dot size is also each are not identical. We should pay attention to: color and security is also branch an important function of network size. With the decrease of the contrast is reduced and the network size, the safety of the print will also be improved.
由于这些技术不需要特殊的功能或设备,所以它们在实施成本和安全管理等方面具有很大的优势。
Since these technologies do not require special features or devices, so they are in such aspects as implementation cost and safety management has a great advantage.
目前,有数百万的产品没有得到有效保护,随着假冒产品的增加和进口名牌产品价格的下降,如何保护产品就成为了摆在制造商面前的一道难题。他们必须对新的安全技术进行投资,以保证场地测试的顺利进行,并对不法经销商和造假者作出快速反应和有效打击。
At present, there are millions of products has not been effective protection, with the increase of fake products and imported products prices fall, how to protect the product became a difficult problem in front of manufacturers. They must to invest in new security technology, to ensure that the site test smoothly, and the illegal dealers and counterfeiters to make rapid response and effective.