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宣传页色彩整体搭配的选材细节
作者:admin 来源:http://www.sdhzyw.com 发布时间:2017-12-4 18:06:23 浏览次数:515

宣传单更重要的就是跟消费者传递某种信息,帮助商家在消费者心里树立某种形象。如果在设计中,将这些信息给忽略或者弄错,应该是更大的问题。因此,在重要信息,如:联系方式,联系地址等的准确性上要予以检查,及时更正。除此之外,还要保证信息传达中不会引起歧义。

The most important thing about the Publicity sheet is to deliver some information to the consumer and help the merchant to set up a certain image in the heart of the consumer. If the information is ignored or mistaken in the design, it should be the biggest problem. Therefore, the accuracy of the important information, such as the way of contact, the contact address, and so on, should be checked and corrected in time. In addition, it is also necessary to ensure that there is no ambiguity in the transmission of information.

宣传单在设计的时候要预留出血,也是为了防止在成品完成切割以后丢失有效内容,影响裁剪程序所做的准备。关于这一点,每个设计师在更初接受相关的课程学习时,老师就应该严加强调过。但在实践中,依然会有不少初出茅庐的设计人员会出现这样的问题。

The propaganda sheet should be reserved for bleeding when it is designed. It is also to prevent the loss of effective content after the finished product is cut and the preparation of the tailoring procedure. On this point, every designer should stress the initial study of the related courses. But in practice, there are still many a green hand designers will be such a problem.

济南宣传页印刷

一些设计师在设计单页的时候,会将全部注意力放在色彩的整体搭配,以及图片的排版上面,只注重“大局”,往往忽略细节。这也是为什么很多人拿到的单页以后发现错别字连篇,甚至很多文案内容语句都不通的原因。一般来说,这样的问题,是对“校对”环节的不够重视所导致。

When designing a single page, some designers will focus their attention on the overall collocation of colors, as well as the typesetting of pictures. They only focus on the overall situation and often neglect details. This is why a lot of people to get the single page after the discovery of spelling Lianpian, even a lot of copy statement is not the reason. Generally speaking, such a problem is caused by insufficient attention to the "proofreading" link.

这还是体现了一个不仔细的问题。有时候客户和设计人员沟通是足够的,在设计上也达成了一致。但到印刷的环节上,还会出现制版错误,导致成品跟设计有较大的出入。所以,在印刷之前,相关人员一定要再三沟通确定细节,避免不必要的损失。

This still reflects a problem that is not careful. Sometimes the communication between the client and the designer is enough and the design is consistent. But to the printing link, there will be a plate making error, resulting in a greater difference between the finished product and the design. So, before printing, the relevant personnel must communicate with each other again and again to avoid unnecessary losses.

出现印刷色彩问题的原因很多。例如,使用的耗材批次不同导致存在品质差异;所选择的油墨染料与纸张的搭配不当;或是油墨本身质量差,附着力不强等。如果发生这样的问题,客户很难对我们设计的宣传单页买单,甚至会损失店铺的美誉度。所以,针对这一点,一方面,商家在选购相关广告材料时一定要检查清楚,另一方面,商家要事先和客户沟通清楚相关的选材细节。

There are many reasons for the problem of printing color. For example, different batches of consumables result in quality differences, improper matching of selected ink dyes and paper, or poor quality of ink and poor adhesion. If such a problem occurs, it is difficult for customers to buy the single page and even lose the reputation of the store. Therefore, in view of this, on the one hand, businessmen must check clearly when selecting relevant advertising materials. On the other hand, merchants should communicate with customers clearly and detail material details.

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This article is printed by Ji'nan propaganda page. Our website is: http://www.sdhzyw.com, we will provide you with better service with wholehearted enthusiasm. Welcome to your visit.