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济南彩色设计印刷教你如何明确印刷主题
作者:admin 来源:http://www.sdhzyw.com 发布时间:2017-6-30 17:29:53 浏览次数:609

一份好的彩页印刷主题一定要明确,并具备强烈的吸引力,彩色印刷宣传单上的内容文字要足够有趣,做到让看到宣传单的消费者产生到店里消费的欲望,济南彩色设计印刷要尽可能详细的说明你的产品或者服务。

A good color printing theme must be clear, and have a strong attraction, color printing leaflets on the content of the text to be interesting enough to make consumers see the flyer to store consumer desire, as far as possible a detailed description of your product or service.

色彩在彩页印刷中是把握人视觉的关键所在,是一个广告表现形式的重点所在,一副有个性的色彩,往往更能抓住消费者的视线,色彩通过结合具体的形象,运用不同的色调,让观众产生不同的生理反映和心理联想,树立牢固的商品形象,产生悦目的亲切感,吸引与促进消费者的购买欲望。

Is the key to grasp the human vision in the color printing color, is an important form of advertising, a pair of personality colors, often can seize the consumer's attention, through a combination of specific color image, using different colors, let the audience have physiological and psychological associations reflect different, establish firm the commodity image, produce pleasant intimacy, to attract and promote the desire of consumers to buy.

济南宣传页印刷

一般所说的彩页印刷平面设计色彩主要是以企业标准色,商品形象色,以及季节的象征色、流行色等作为主色调,采用对比强的明度、纯度和色相的对比,突出画面形象和底色的关系,突出广告画面和周围环境的对比,增强广告的视觉效果。

Color printing color graphic design general said is the key to the enterprise standard color, product image color, and the symbol of the season as the main color, fashion color hue, contrast by contrast strong lightness, purity and hue, the relationship between the screen image and background contrast, outstanding advertising images and the surrounding environment, enhance the advertising visual effect.

同时在运用色彩上必须考虑它的象征意义,这样才能更贴切主题,比如,红色,体现了是强有力的色彩, 能引起肌肉的兴奋.热烈、冲动;绿色,具中性特点、和平色、 偏向自然美、宁静、生机勃勃, 宽容色彩.可衬托多种颜色而达到和谐。充分考虑这些色彩的象征意义,增加广告的内涵。

At the same time in the use of color must consider its symbolic meaning, so it is more appropriate to the theme, for example, red represents strong color, can cause muscle excitement. Warm, impulsive; green, neutral characteristics, color, natural beauty and peace to quiet, exuberant vitality, color tolerance can be set off a variety of colors. To achieve harmony. Give full consideration to the symbolic meanings of these colors and increase the connotation of advertisement.

本文由济南彩色设计印刷为您提供,我们的网站是:http://www.sdhzyw.com/我们将以全心全意的热情为您提供更优质的服务,欢迎您的访问!

This article is designed by Ji'nan color printing for you, our website is: http://www.sdhzyw.com/, we will wholeheartedly provide you with better quality of service, you are welcome to visit!