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具象图形是人们喜爱和易于接受的视觉语言形式
作者:admin 来源:http://www.sdhzyw.com 发布时间:2017-5-26 15:10:06 浏览次数:685
画册印刷以直观的形象真实地传达物象的形态美、质地美、色彩美等,具有真实感,容易从视觉上激发人们的兴趣与欲求,从心理上取得人们的信任.尤其是一些具有漂亮外观的宣传单片印刷中仍占主导地位.
Book printing by visual image to convey the true image of beauty, beauty, beauty of color and texture, realistic, easy to visually stimulate the interest and desire of the people, to get people's trust from the psychological. Especially some publicity monolithic printing has beautiful appearance is still dominant.
1、注目效果:有效地利用设计图形的视觉效果,吸引读者的注意力.这种瞬间产生的强烈的注目效果,只有图形可以实现.
1, eye-catching effect: the effective use of graphic design visual effects to attract the attention of readers. This moment of intense attention effect, only graphics can be achieved
2、看读效果:好的图形设计,可准确地传达主题思想,使读者更易于理解和接受它所传达的信息.
2, the reading effect: good graphics design, can accurately convey the theme, so that readers will be easier to understand and accept the message it conveys
3、诱导效果:猎取读者的好奇心,使读者被图形吸引,进而将视线引至文字.
3, the induction effect: hunt the reader's curiosity, so that readers are attracted to the graphics, and then lead the line of sight to the text
另外具象图形是人们喜爱和易于接受的视觉语言形式.运用图形来传达某种观念或产品信息,不仅能增强画面的表现力和说服力,提升画面的被注目值,而且能使传达富有成效.
Also like the figure is a popular and easy to accept the form of visual language. Using graphics to convey an idea or product information, not only can enhance performance and persuasive, increase attention by value, but also make the communication effective.
抽象图形的表现范围是很广的,尤其是现代科技类产品,因其本身具有抽象美的因素,用抽象图形更容易表现出它的本质特征.
Abstract graphics have a wide range of expression, especially modern science and technology products. Because of its abstract beauty, it is easier to express its essential features with abstract graphics
此外,对有些形象不佳或无具体形象的产品,或有些内容与产品用具象图形表现较困难时,采取抽象图形表现可取得较好的效果.
In addition, for some products that have poor image or no specific image, or some of the content and products are more difficult to perform with concrete graphics, taking abstract graphics can achieve better results